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A world where everyone is an Insider

Beauty Backed By Science

When it comes to developing products, we believe in letting the science lead.

The beauty industry is ripe with misinformation and false, fear-based marketing. We would know—we’ve had years of experience as beauty makers ourselves. It’s time to change the narrative. Science, safety and performance can exist together in perfect harmony.

We’ll start by sharing problems we’re solving firsthand:

  • A lack of visibility into ingredient concentrations and the product making process.

  • Bold claims, which are the norm in the beauty industry, rarely require independent verification.

  • Geographical limits on discovering beauty science innovation.

Meet Isla

We’re closing the gap between the people who actually make the beauty products and the people who buy them.

Until now, we’ve been the ones behind the scenes, developing relationships with suppliers, manufacturers and formulators to make luxury products for other brands.

Here’s how we’re different:

Our direct relationships + global network = better products at a better price

  • Geography isn’t a barrier, it’s an advantage. We source from all around the world to create truly unique formulations.

  • We have direct access to the most innovative beauty technology.

  • Our products are a fraction of the price of other luxury brands.

Performance beauty that does what it says

  • All of our products are created to serve a dual purpose.

  • If it’s not unique to the market, we won’t make it.

  • We voluntarily vet our formulations through a team of independent scientists.

You know what we know

  • We include the exact percentage of active ingredients in our formulations and list their benefits.

  • We breakdown whether each ingredient is from Natural Origin or Synthetic sources.

  • We’re committed to educating our community about formulations, ingredients, technology and expert opinions.

Our direct relationships + global network = better products at a better price

  • Geography isn’t a barrier, it’s an advantage. We source from all around the world to create truly unique formulations.

  • We have direct access to the most innovative beauty technology.

  • Our products are a fraction of the price of other luxury brands.

Performance beauty that does what it says

  • All of our products are created to serve a dual purpose.

  • If it’s not unique to the market, we won’t make it.

  • We voluntarily vet our formulations through a team of independent scientists.

You know what we know

  • We include the exact percentage of active ingredients in our formulations and list their benefits.

  • We breakdown whether each ingredient is from Natural Origin or Synthetic sources.

  • We’re committed to educating our community about formulations, ingredients, technology and expert opinions.

We started Isla because we wanted to create a new standard for beauty that values science and respects expertise as much as we do.

Too often, consumers are sold packaging over ingredients, marketing over results, and unsubstantiated claims over data. We came together from opposite corners of the world (Charlie from Australia and Tracy from New York) to make beauty into something more honest. It’s time everyone had access to the industry secrets that have, until now, been reserved for a select few. With Isla, we’re bringing years of experience developing products for other luxury brands to build a company rooted in performance, research and integrity above all else. Isla is our love letter to your face, written drop by drop.